Leading Strategy and Design Across 20M Members and 130,000+ Providers

Company

MetLife, one of the world's leading insurance and financial services companies (Insurance / Enterprise).

Product

MetDental’s Member and Provider Platform serves over 20 million members and a network of more than 478,000 dental locations, including over 130,000 in-network providers.

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20M+ Members Β· 478K+ Locations Β· 130K+ Providers

Overview

Role

Lead Product Designer, Dental Provider & Member Platform

Leading a Team and a Platform Transformation at Scale

Team

3–4 Designers, UXR, Multiple PMs, Engineering, Business Leadership

MetLife's dental insurance administers benefits for over 20 million people across a network of 478,000+ dental locations nationwide. The platform supporting this ecosystem, used daily by providers and members alike was outdated. Navigating eligibility, claims, and benefits had become unnecessarily complex for both sides of the experience.

The business had made modernization a top priority, and I was brought in to lead both the design team and this large scale initiative simultaneously. While I owned the provider platform redesign end to end, I also oversaw a team of designers each running their own parallel work streams across the member experience.

Structure of My Team

With a team of 3–4 designers, I assigned clear ownership by domain. A dedicated designer for the member experience and a dedicated designer for the provider experience. This gave each designer a single focus and accountability while allowing me to lead across both tracks.

The member side work streams included:

  • Orthodontics: A 0β†’1 experience for members

  • Member Dashboard Redesign: Improving the core member home experience

  • Family Benefits: Surfacing benefits clarity for families

  • Opt into Paperless: A behavioral nudge initiative I also led directly

  • Resource Center: A 0β†’1 content hub I also led directly

I built and maintained the roadmap across all of these initiatives, regularly presenting progress and priorities to leadership and the business.

Aligning Stakeholders Before Designing Anything

Rather than diving straight into design, I kicked off the provider platform project with a design sprint alongside UXR, bringing together key business and product stakeholders. This surfaced the potential and limitations of the project early, creating shared alignment before a single screen was designed.

Diving Deep into Research

How might we use behavioral signals to make design decisions that are measurable and tied to business outcomes?

Discovered

Behavioral signals in the data

UXR surfaced quantitative and qualitative patterns worth acting on across member and provider workflows.

Took action

Framed a design hypothesis

If we nudge this behavior, Y should improve. Every design decision tied to an expected, measurable outcome.

And got results

Outcomes aligned to the business

Decisions communicated to stakeholders with clear before/after expectations, not just user needs, but business value.

Prototype, Test, Iterate

Each team built focused prototypes tested first internally, then externally with real users, including providers navigating a network of 133,000+ unique locations. Designs were iterated until hitting appropriate quality marks before moving into development.

A System for Running Parallel Work streams

Managing multiple designers across multiple projects required a tight operating rhythm. I held weekly meetings for each work stream using a consistent format: where we were, where we are, where we're going. Blockers were addressed, iterations discussed, and everything documented in Jira and Confluence so leadership always had clear, real-time visibility into work in flight.

Each team also received a weekly written recap covering progress, blockers, open questions, and next steps, keeping every project running in a glass box and every stakeholder informed without having to chase status.

Wins

πŸ“‰ Providers moved off paper, fax, and phone.

Shipped the redesigned provider portal and a 0β†’1 Resource Center, cutting steps, speeding task completion, and reducing provider calls.

🦷 Ortho went from β€œCovered: No” to a real cost story

Validated across two research rounds, targeting one of the top drivers of member calls.

πŸ’™ 4.15/5 perceived value

Improved perceived value for the redesigned spending insights, highest among call-center users and frequent visitors.

🀝 One shared priority list instead of two conflicting ones

Every initiative now required a hypothesis and evidence before it was prioritized.

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